It appears that some of the most creative and inventive advertising is coming from nonprofits these days.
Today, we turn to the the advertising campaigns being used to increase awareness about the bad effects of smoking.
How would you urge people to stop smoking?
Over the years, the anti-smoking movement has had terrific and inventive print and television ads. They are now broadening to some pretty creative guerilla marketing techniques.
1) This is one used in gyms around the country.
2) This one is found outside in city streets.
3) This ad uses real cigarettes at bus stops.
4) Literally everywhere you go, you see this campaign. They can be seen in small towns around the world.
Post by Goh
Saturday, August 9, 2008
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